PBA ADDS OWEN’S CRAFT MIXERS AS SPONSOR

Owen’s Craft Mixers has been named the official mixer of the 2025 PBA Tour as part of a sponsorship agreement for the ’25 season.

Owen’s will receive naming rights for the PBA Owen’s Illinois Classic, to be held Feb. 3-8 at Bowlero Vernon Hills in Vernon Hills, Illinois, with its championship round airing Feb. 8 at 8 p.m. Eastern on FS1.

Owen’s also will be integrated into the PBA Tour through a sponsored element on that telecast, branded digital media promotions and fan activations.