H5G ALIGNS WITH YOUTH TOUR, SIGNS ASBATY

H5G has been named the official jersey of the Elite Youth Tour and has signed EYT co-founder Diandra Asbaty as a spokesperson and member of the company’s high-profile staff of champions, H5G President Todd Molbeck has announced.

The Elite Youth Tour, a 501(c)3 non-profit organization, was founded in 2012 by Asbaty and Jason Belmonte. The organization, which focuses on youth development and leadership skills in addition to scholarship tournaments, was born out of love and passion for the sport of bowling.

“The Elite Youth Tour is focused on positive youth development,” Asbaty said. “We align ourselves with companies that are interested in investing in the lives of future leaders. The partnership between H5G and the Elite Youth Tour goes beyond the bowling lanes. We both realize that influencing bowlers off the lanes will have a much bigger impact than just on the lanes.”

Asbaty, a 15-time member of Team USA and winner of the 2012 USBC Queens title, and Belmonte, a three-time PBA Player of the Year and winner of eight major titles, joined forces to fill a void with the EYT. In its brief existence, EYT has helped four young bowlers earn berths on Junior Team USA and has awarded more than $100,000 in scholarships. In addition to group-coaching sessions that focus on technique and game strategy, Asbaty offers one-on-one coaching.

Beyond bowling, Asbaty also believes a person’s appearance plays a role in expressing the individual’s personality. That’s another reason why she aligned herself with H5G.

“Anyone that knows me knows that I have a love for design and fashion,” she said. “I believe that expressing yourself through your clothing helps to define your character. Being on the H5G team allows me the freedom to show who I really am.

“Besides, it’s the first thing people see when they look at me,” she added. “The H5G designs are a complete reflection of who I am. My first coach ever once gave me pretty great advice: ‘It doesn’t matter how you bowl as long as you look good.’”

Said Molbeck: “The Elite Youth Tour and Diandra Asbaty are perfect fits for H5G’s mission. Diandra leads by example, in both how she acts and what she wears. It’s a privilege to have her on our team.”

To learn more about the Elite Youth Tour, visit: http://eliteyouthtour.com/. For more information about H5G, visit www.high5gear.com, High 5 Gear on Facebook or @high5gear on Twitter.

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