Jacqueline Fletcher has reached a milestone anniversary with the LAI Group, having served as personal assistant to company Chairman Malcolm Steinberg for 50 years.

Fletcher migrated to Perth, Australia, with her family in 1972 after having spent 11 years with the Singapore office of a Swiss-based company, F E Zeullig and Company.

Upon arrival in Perth, she accepted a position as a secretary to Steinberg, the founder and former CEO the LAI Group. She soon became his executive personal assistant and has held that position ever since.

“When building a business, it is important to understand the market and the attitude of management and staff,” Steinberg said. “Jacqueline has a unique ability to ‘read the room’ and her feedback both from staff and the market generally has been an invaluable help in the decision-making process over the last 50 years. She is extremely dedicated and loyal and probably would still be with the Zuellig Company if she and her husband had not decided to migrate to Australia.”

The LAI Group is known for its international brands including Timezone, Zone Bowling, Kingpin, Play and Learn, Embed, Booking Boss, LAI Games, Arcade Online and Arcade Legend. It now conducts its sales and operations from offices in 10 countries with more than 6,000 employees and annual sales in excess of $700 million. 

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