The walls have started going up for the 35,000-sq.-ft. family entertainment center located at One Daytona, across the street from Daytona International Speedway in Florida. GameTime announced late last year that it would open an FEC along the destination’s main thoroughfare, Daytona Boulevard.

Featuring more than 60 flat-screen TVs, 100 new and retro-classic arcade games, prize machines, mini bowling, 12 full lanes of bowling and other attractions — along with a full liquor bar and full-service restaurant — GameTime will serve as an ideal place to watch a race or game, host a party or special event, and enjoy a fun time with family and friends.

GameTime’s menu will feature American cuisine, including a variety of appetizers, salads, pizzas, burgers, sandwiches, entrees and desserts. The One Daytona GameTime will be the company’s ninth Florida location, and is expected to be the fifth “flagship.”

One Daytona is owned by ISC, and was founded by the France family. Its official grand opening is slated for the fourth quarter of this year, but the development and tenant announcements thus far have already made it an attractive destination. The anchor tenants, Cobb Daytona Luxury Theatres and Bass Pro Shops Outpost, are bringing in a steady stream of visitors.

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